Welcome to Caring support!

On this page, you will find tips and best practices for using the Caring Support platform!

Walkthrough Video

Tips + Best Practices

Settings

Inside the Settings tab, you have the ability to change your account password, change the email associated with your account, and change your notification settings.

Your Profile

Remember that candidates can view your profile, so it is best practice to add a profile picture, company description, and company website and social links as a minimum. You can also add a company video, perks + benefits, and more. The more information you put, the more likely candidates will want to apply to your jobs!

Quick Tip

set a good first impression

Your organization's profile picture shows up for candidates when they are searching for jobs. Make sure you set a good first impression by creating a robust profile!

Best Practices

  • Include a profile image (a publicly recognized brand image).

  • Add a description - highlight why a candidate would want to work with your company (ex. company benefits, perks, etc). The biggest complaint we hear from candidates is lack of compensation and benefits details.

  • Upload a video - take advantage of bringing your profile beyond a black & white experience.  Video allows you to tell a story and engage potential candidates. Even if you don't have a company video, you can create a video slideshow of images of the work environment, staff, leadership team, and/or clients you serve! 

First impressions still matter, even more important given the changing face of healthcare with a lot of newcomers entering the workforce. It’s currently an employee market and you need to be thinking about their needs on how you make this mutually beneficial.

Messaging

In the Messages tab, you will see all your message threads.

Example of a good message: "Hello. I viewed your profile and it looks like you could be a potential fit for one of our job openings. I would like to setup a time to virtually interview you. Does Tuesday at 3pm work?"

Quick Tip

Reach out right away!

If you find an interesting candidate, make sure to reach out to them immediately. Remember, there are many other employers also looking for great candidates, so you want to be the first.

Best Practices

When messaging a candidate, make sure to give them a reason to reply. Ask a question or provide a call to action in the message.

Example message with high response success:
"Hello, I viewed your profile and it appears you could be a potential fit for one of our job openings. I would love to connect and share more about our opportunity and highlight the benefits we can offer.  How would Tuesday at 3pm work for you?”

Other Call to Actions to use:

  • “I would like to setup a time to virtually interview you. Does Tuesday at 3pm work?"

  • “Would you be interested in learning more about the opportunity? Does Tuesday at 3pm work?"

Quick Tip -

Virtual Over In-Person

Remember, candidates are in high demand right now and their time is as valuable as yours. If possible, try to setup virtual interviews rather than in-person interviews. A candidate is more likely to show up to a virtual interview.

Quick Tip -

Add a candidate to a job

After you have been in conversation with a candidate, you can add them to one of your open job postings so they show up in the candidate list for that job. This is a great time saver, plus the candidate will be notified and will allows them to see the exact requirements of the job. Make sure to let the candidate know you are adding them to the job before doing so.

Job Postings

When writing your job post description, make sure you showcase why someone should work for your organization. Give them a good reason to apply to your job. What sets your organization apart from other employers?

Quick Tip:

transparency is everything

From a focus group conducted by Caring Support in February 2022, candidates unanimously emphasized the importance of transparency in a job posting. They want to see the salary, benefits and perks, and what exactly the job will entail. They want the details to be right to the point of what will be involved (don't beat around the bush).

Best Practices:

We often recommend keeping job postings up for a week. At the end of the week, close the job and repost it. Candidates are alerted with new job posts, plus aging jobs will not receive the same level of attention.

Academia

Caring Support recognizes the importance of the Academia channel as it relates to our healthcare clients’ future of planning their staff over a longer period of time and build stronger relationships with Post-Secondary Institutions (PSI). It is our goal to create connections in order to streamline and standardize this process.

In the Academia tab, you can view and reach out to the PSIs who are on the Caring Support platform. PSIs have the ability to share their students/alumni with your organization, and you can instant message with these candidates and/or PSI.

You can message PSIs right from the Academia Search. This is the same feature functionality as messaging Candidates.

Quick Tip:

call to action is key

When reaching out to PSIs, make sure you communicate clearly and professionally, introducing yourself and stating your intentions. Remember, there are many other employers also looking for great candidates, so you want to be their first choice when recommending students/alumni.

When messaging a PSI, provide a reason to reply. Ask a question or provide a call to action in the message.

Best Practices:

Depending on the size of your organization we recommend a specialised person be responsible for this channel. This will facilitate consistency in messaging and user experience streamlining the process.

Example message with high response success:
"Hello, this is Carl from ACME Healthcare. We haven’t spoken yet but would be curious to learn more about your organization and how we could mutually benefit each other.  Do you have some time on Tuesday at 3pm to have a virtual meeting?”

Other Call to Actions to use:

  • “I would like to setup a time to connect virtually and learn more about the types of healthcare role types you support. Does Tuesday at 3pm work?”

  • “I would love to connect and share more about our opportunity and highlight the benefits we can offer. How would Tuesday at 3 PM work?”

Now go use these tips and tricks to better your healthcare hiring!

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